| RichardCoulter |
22-07-2013 22:40 |
Re: Coming Soon to Virgin TV (2013) Vol. 3.
Quote:
Originally Posted by colin25
(Post 35597996)
Yes, unless they are not allowed to say anything until 1 Aug. then they would need something to keep them on track, until it was announced...
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As I said earlier, this is a highly commercialy sensitive situation. Nobody at VM is in a position to confirm anything until the embargo is lifted, even if they do know.
Quote:
Originally Posted by Gavin-D
(Post 35597971)
From the VM help forums regarding BT Sport this was posted last week
From what I can gather BT made an offer to VM to carry BT Sport but VM turned this down as it would mean XL customers would have had to pay more to get it and this is something VM don't want what the current situation is I don't know but thats why its taking a long time to get it VM want it free for XL customers and BT don't so a compromise needs to be found
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The sums can add up by taking a small cut from every XL subscription as opposed to a lot fewer full price subscriptions.
However, BT would prefer people took their broadband from themselves and received BT Sports (Initially) for free.
Those who will not or cannot leave VM are unlikely to get their broadband from BT, so in essence it is a case of XL or add on.
BT believe that including their channels within XL could devalue the BT Sports brand.
It's a case of will the numbers add up after being crunched and BT being persuaded that going into XL would not affect their premium branding for BT Sports.
Setanta did it first, but they were desperate. ESPN initially said no to XL, citing this as being one of the reasons that Setanta went under. After the subscription revenue was presented to them along with the extra that they could charge advertisers due to the vastly increased consumer base, they changed their minds... |
