1andrew1 |
03-06-2018 23:40 |
Re: Coming Soon to Virgin TV (2018)
Quote:
Originally Posted by OLD BOY
(Post 35949115)
The press release makes clear that Sky’s portfolio of channels, including Sky Atlantic, will be available on all major platforms.
It doesn’t say any more than that, but whether it gets to VM as a conventional pay-tv channel or via Now TV does not concern me.
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What the actual press release says is more ambiguous than you claim it to be:
Quote:
By adding Now TV to the heart of BT’s TV offering, Sky’s portfolio of TV entertainment brands will be available to all UK consumers through each major Pay-TV service, reaching new customers and expanding the appeal of our channels to advertisers...
UK consumers will have even more ways to watch great Sky entertainment content with our leading portfolio of channels – Sky Atlantic, Sky One and Sky Living – available on all major Pay-TV platforms for the first time.
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This suggests that adding Now TV to BT's TV service is the final step in providing Sky's entertainment brands portfolio to all major pay-TV services. It does not say anything about the other step being required of adding Sky Atlantic to VM.
Personally, I think Sky Atlantic will be added when the Sky channels are re-negotiated by VM as the industry has matured and become less adversarial. But I don't think the press release provides definitive evidence of this, as much as I would like it to.
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