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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Management Team Robert Dykes, Founder, Chairman & CEO Kira Makagon, Co-Founder & President Dan Miller, Chief Financial Officer Lebin Cheng, Co-founder & Vice President, Appliance Engineering Mike Matthys, Senior Vice President, World Wide ISP Solutions Mike Miller, Vice President, Advertising Sales Scott Tavenner, Vice President, Business Development Paul Goad, Managing Director, UK Investors NebuAd is funded by the premier investment firms Menlo Ventures and Sierra Ventures. Some names for our PIs to be digging into though.... Seems like most of the US contingent are from a finance / marketing background, rather than the traditional spyware though. |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
If Robert Topolski wanders in the forum, give him a pat on the back for an outstanding report. Concise and very damning for NebuAD (and Phorm - this is the model they used during the 2006 trial)
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
So this slipped in under the radar back in January - Nebuad announcing their UK office. Also the MD, Paul Goad came from Tacoda, a click tracking agency.
http://www.reuters.com/article/press...008+BW20080122 Looking at the technologies deployed it looks like both pagesense and nebuad were 99% identical during the BT trials but then phorm moved on slightly to a non-embedded js solution. Would be interesting to watch these two slug it out over patents! Maybe those ISPs who proudly announced themselves 'phorm free' need to be asked whether they are free from all parasites not just phorm. |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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http://www.nebuad.com/company/bios/bio_goad.php |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Answers (assuming I get them) are not due for several more weeks. Conspiracy theory... The home Office want ISP's to monitor web-traffic 'in the interests of security'. However the ISP's say they can't or won't do this. Phorm technology can monitor all web traffic. Phorm joins up with ISP's and give a cash incentive to the ISP's for the interception of their customers. The Home Office gets what they want, the ISP gets a cash boost, Phorm makes a tidy profit. Everyone is happy... well everyone except Joe Public. (Are you still with us Joe?) Could this be why the ICO and Home Office are refusing to step on BT's toes? Still think all this Phorm nonsense is just about targeted advertising?? |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Bob Dykes was previously on the staff of the Gator Corporation. There's some more about NebuAd in this item.
http://www.dslreports.com/shownews/E...-Service-93375 Lots about Gator, since also called Claria and Gain here http://www.alanluber.com/pcfearfacto...agatorpage.htm Gator has/had a long history of install spyware, serving advertising and datamining. They sued a spyware removal website for publishing the removal procedure and forced them to republish an "approved" removal method. http://www.dslreports.com/shownews/34679 In 2005 Microsoft was found to be considering purchasing the Gator corporation but withdrew. http://www.benedelman.org/news/063005-1.html Ben Edelman is a respected researcher on spyware. http://www.benedelman.org/news/112904-1.html This is relevant. Apologies for so many links. Both NebuAd and Phorm have long histories and experience in spyware, adware and some of the most offensive installation tactics used. Can't these people get real jobs like the rest of us? |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
From Phorms' press release dated 11th March 2008
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They will only admit to something when they are pinned against the wall. How on earth can they turn around and tell people to trust them? These people are so ****** up they're almost a parody of themselves. I say almost because parody is funny. Phorm is not. |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Wow the more you look at these two companies (phorm, NebuAd) the more alike they are: background, products, business model, PR spin - genuine evil twins!
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Information Collection Our products do not require ISPs to provide us with access to their records regarding end-users’ personal information. NebuAd delivers its services without collecting and using personally identifiable information such as the following: Email Addresses Names Street Addresses Telephone Numbers Social Security Numbers ⁄ Social Insurance Numbers Numbers associated with your health plan insurance or other coverage Financial information, including credit card numbers, login IDs, passwords, or bank account numbers While we do not know the identity of these subscribers, NebuAd products do collect and use the following kinds of anonymous information: Web pages viewed and links clicked on Web search terms The amount of time spent at some Web sites Response to advertisements System settings, such as the browser used and speed of the connection ZIP code or postal code Opt-Out To opt-out of NebuAd’s information collection and targeted ads, it is necessary to install a cookie on your computer. This cookie identifies that you have opted-out. If you delete the opt-out cookie, or if you change computers or Web browsers, you will need to opt-out again. You could be forgiven in thinking they are the same company but with different trading names. |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Hmm.. these people are really vague on hard facts when it comes to the business of spying
http://www.clickz.com/showPage.html?page=3628009 |
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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If Phorm want to compete I think they'll have to improve the amount of detail they collect. |
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