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Re: ESPN, BT, Euro, Premier and Sky Sports news
BT only have access to SKY Sports 1 and SKY Sports 2 at the moment. I can see SKY finding ways to justify moving some Premiership games over to SKY Sports 3 and SKY Sports 4 to due "broadcasting clashes". This of course would also mean Virgin customers couldn't watch the games in HD.
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Re: ESPN, BT, Euro, Premier and Sky Sports news
BT and Sky kick off pub sports price war
http://www.ft.com/cms/s/0/db41c2b0-a...#axzz2QU52ecqj BT will significantly undercut the pricing of Sky subscriptions for pubs as the telecoms group attempts to snatch some of the £300m market for its new sports channel launching this summer. BT will use Sky’s own platform to show its content, which includes Premier League football and rugby, in pubs where annual subscriptions for the much fuller Sky sports package can easily run into five-figure sums. Sky has already offered some large pub groups heavy discounts of up to 30 per cent, people with knowledge of recent negotiations told the Financial Times. The offers mark the first time in two decades that the powerful sports rights holder has been willing to give substantial discounts. Pub and club subscriptions account for between £200m and £300m of BSkyB’s annual revenues, according to analysts. Most of this drops straight down to the company’s pre-tax profit due to the cost of the rights being fixed. Sarah Simon, media analyst at Berenberg, said: “This is a very vulnerable profit stream because the revenues are so high-margin. Pubs will leap at some competition from BT because Sky increases the price so aggressively every year.” The head of one pub chain said of Sky: “They have been fiercely arrogant up until now.” BT is no longer willing to consider a wholesale agreement with Sky to show its pubs sports as part of the wider Sky Sports broadcast, and will sell to pub customers directly on Sky’s own platform over two channels. As part of this strategy, BT will sell subsidised satellite dishes and boxes to pubs and clubs that do not already have the Sky equipment. BT estimates that about a fifth of pubs do not show any sport, while half only show free sports on terrestrial TV, which represents a key market for the company given its cheaper sports packages. About a third of pubs show Sky Sports. Bruce Cuthbert, director for commercial customers at BT Sport, said that the service would be “substantially cheaper” than Sky subscriptions, which are based on business rates. The tariff leaves pubs facing a large subscription bill even if they are not a specialist sports bar. One pub in west London faced an annual bill of £40,000 for a subscription, despite only having two small screens. Mr Cuthbert said that BT sports would be a “lighter” product to appeal to pubs that want a little extra but not pay for the full Sky package. “There is a market that previously has not had sports,” he said. A spokeswoman for BSkyB said: “For more than a year now – and pre-dating the purchase by BT of any rights – our strategy has been to extend our reach into a broader range of outlets via additional pricing options, and to deepen our relationships with existing customers with the rollout of WiFi and great events like the forthcoming Ashes Series.” Last summer, BT paid £738m for the rights to 32 Premier League football games per season for three years in order to bolster its TV service and compete directly with Sky with bundled offers of TV and broadband. It has since acquired the rights to live Premiership rugby matches and WTA live tennis, and is expected to announce several other smaller deals when it launches the service next month. BT has the first pick of 18 Premier League games – as well as 28 games at Saturday lunchtime, which Mr Cuthbert said would give pubs the chance to create a “regular appointment to view” for their customers. Rugby premiership games will also be shown during the week, he said. |
Re: ESPN, BT, Euro, Premier and Sky Sports news
To be fair, most pubs will care about the Premier League and Sky has 3x as many games.
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Re: ESPN, BT, Euro, Premier and Sky Sports news
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Whilst BT can't offer as many regular games as SKY, their portfolio of sports do offer a cheap alternative that pubs struggling financially might consider. Pubs will also be able to offer plenty of free to air football too such as Scotland internationals on BBC Scotland, England internationals on ITV, FA Cup on ITV, Champions League and Europa League on ITV, Scottish Cup on BBC Scotland plus coverage of both the English and Scottish League Cups on the BBC too. A pub offering BT Sports, Premier Sports, Boxnation, Eurosport and all free to air sports action on the BBC and ITV including the likes of Wimbledon and The 6 Nations might only cost a fraction of what SKY charge but offer so much more in content variety. |
Re: ESPN, BT, Euro, Premier and Sky Sports news
Let the pubs shut...too many anyway
if they want drink..let them eat cake |
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Talks between BT and Sky over sports TV rights reach stalemate.
http://www.cityam.com/article/talks-...each-stalemate Quote:
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Re: ESPN, BT, Euro, Premier and Sky Sports news
I wonder if VM will make a deal with BT for their channels or BT will go it alone...
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Re: ESPN, BT, Euro, Premier and Sky Sports news
Had Bt got what they wanted from the rights auction I think we would have seen them try to go alone and smash Sky's dominance. The fact that they didn't, and paid well over the odds in the process, I think means Virgin are in a reasonable position to agree carriage deals. On what terms, however, is currently anyone's guess.
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Re: ESPN, BT, Euro, Premier and Sky Sports news
If Dens link is to be believed you'd have to question how popular BT Vision would become if an agreement wasn't reached for the Sky Sports channels especially as no agreement is in place for the Sky Entertainment channels as of yet , my feelings are at the moment that the two behemoths are just sparring with each other and an agreement will be reached at some point.
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Re: ESPN, BT, Euro, Premier and Sky Sports news
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I didn't know this. Didn't I read recently that SKY are stalling talks with Virgin in regards to a new carriage deal for SKY Sports until they know what kind of deal BT agree with Virgin? Just think of the potential ramifications. If BT and Sky don’t agree a mutually acceptable deal, SKY could very well pull SKY Sports off the BT platform. If BT and Virgin agree a deal for BT sports to go into the XL package, SKY could pull SKY Sports off the Virgin platform. That would mean the only place to get all football fixtures would be SKY as BT have already confirmed their channels will definitely be on the SKY platform. Whilst people might suggest SKY will never do this due to lost revenue, I think it’s a real possibility. SKY could offer SKY Sports directly to BT customers via NOW TV. SKY could also restructure their pricing for SKY Sports to attract customers from both BT and Virgin. |
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---------- Post added at 13:21 ---------- Previous post was at 13:10 ---------- Quote:
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However, the position with Virgin Media is now interesting. If VM do a deal with BT which enables the cable operator to offer its BT Sports channels at a discount compared with Sky, then Sky might think again about its strategy and BT might yet get their way. We could even get a 'loss leader' arrangement that will force Sky to play ball with BT and give them what they have asked for. |
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