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Re: Virgin Media - Above Inflation Rises from 1st February
VM operate on the theory of inertia....they put prices up and most customers do nothing. What I don't understand is that after all these price rises the share price has slumped by 30% over the last 6 months.
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Re: Virgin Media - Above Inflation Rises from 1st February
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It would be be like running a University course that costs £30k per year to run based on a £9k fee. The standard metric is that it costs 6-7 times more to acquire a new customer than to retain an existing one. http://www.signalmind.com/infographi...s-vs-retaining |
Re: Virgin Media - Above Inflation Rises from 1st February
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http://informitv.com/2015/11/05/virg...n-subscribers/ People are more ready to switch or downgrade their services than they used to be. Sky are launching a new box, far more advanced than anything VM have to offer. They may be good for Broadband, but VM have failed to develop the TV service. My Sinclair ZX Spectrum is faster than Tivo... A far more imaginative strategy would be to scrap line rental, and lay down the gauntlet to Sky/BT. Instead they're going for the trying to fleece the remaining customers. All they've offered lately are 'free' (ha ha !) BB speed upgrades, to speeds no ones got any use for anyway. |
Re: Virgin Media - Above Inflation Rises from 1st February
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Sky/BT bury a fair amount of the cost of providing broadband into line rental, as do VM. VM aren't anywhere near profitable enough that they could just ditch that income. VM don't make much on the TV. Broadband is wildly variable in terms of profitability. Line rental helps mitigate both of those. They could make some savings migrating to VoIP but it would be a while before these could be realised all over the network. Have to get everyone onto VoIP first. Due to the amount of English language content Virgin Media UK and Ireland have the heaviest bandwidth users of the Liberty family. This has to come at a price. ---------- Post added at 00:24 ---------- Previous post was at 00:23 ---------- Quote:
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Re: Virgin Media - Above Inflation Rises from 1st February
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All my street is cabled but I'm the only cable customer; that's a lot VM are missing out on. Most are attracted by TV, which SKY lead on. VM lead on broadband but most have worked out they only need 10MB to do anything they could possibly want to do. |
Re: Virgin Media - Above Inflation Rises from 1st February
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Re: Virgin Media - Above Inflation Rises from 1st February
My assumption is VM can move to packetcable VOIP services relatively easily (I assume this is what will happen anyway because it is common on other cable ISP's), the new modem has two telephone ports, I would guess they could also manufacture a voice gateway 'modem' with telephone port (possibly even with a battery for power outages) for people who just wanted a basic phone service and no internet service.
I'm certain this can be done and save money in the long run because from my experience the Virgin POTS system is not in the best of shape, it's had problems for years in this area and isn't reliable at all. Crossed line issues, dead line, outages every other month etc. VM's phone service isn't value for money anyway in my opinion. |
Re: Virgin Media - Above Inflation Rises from 1st February
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---------- Post added at 12:31 ---------- Previous post was at 12:31 ---------- Quote:
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---------- Post added at 13:05 ---------- Previous post was at 12:39 ---------- I think your all missing the point regarding line rental. VM use to do broadband and TV at £20 per month. that got scrapped and now BB and TV is more expensive than taking a triple....the question is why? and the answer can also probably explain why BB solo has gone up from £20 per month to now a staggering £30.50 a month in just under 3 years. Virgin want to announce to the stock market 'quad play customers' so they've priced their products to 'encourage' customers to take triples. Its nothing to do with marketing or what the customer wants.....its all about what they want to announce to the share holders.......Lord Simpson - Marconi spring to mind and the error of jumping on a band wagon. The band wagon being 'quad play' The other issue is VM thinks everyone wants 200mb broadband hence the high prices, and that's VM new product...... faster broadband how exciting. The reality is only a small proportion of customers want 200mb broadband, and I think you'll find that probably more than half would be more than happy with the 50MB connection........but guess what share holders don't want to here that either, so bundles are loaded so subscribers have to take XXL broadband. |
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