Re: The future of television
Quote:
Originally Posted by OLD BOY
(Post 36142981)
I don’t really think my comment needs any explanation, Hugh. Of course the channels could appear as now but on IPTV. If they wanted to, they could. But I don’t think they would want to do that if on demand was the preference of most viewers, with audience figures for conventional viewing declining. Why would they?
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Because it is trivially inexpensive to set up a selection of content you already own, to first drop according to a pre-advertised schedule.
Just think beyond your silo for half a second and surely even you can see this. If the BBC owns half a dozen shows which it is going to host on demand on the iPlayer, the additional cost of creating an additional menu item which is a parallel live stream, in which those shows feature one after the other of a weekday evening, with linked continuity announcements and advertisements, is tiny. Dropping content in such a way allows busy TV viewers to choose one menu item - the ‘broadcast stream’ or whatever they choose to brand it - and just leave it running. No further intervention required from teatime all the way to the 10 o clock news or beyond. Believe it or not, a lot of people actually do this and are fine with it. It works for them, whether you can comprehend it or not.
If customers want it, the BBC can do it, and the cost of doing it is tiny, why would they *not* want to do it, absent the fundamentalist zeal that underpins your own views on this subject? |
