Originally Posted by Mr K (Post 35993253)

Top tip, record things then Fast Forward through the ads. This is top secret, don't tell anyone else ;)

Originally Posted by ozsat (Post 35993279)

That isn't possible on most streaming apps.

Originally Posted by jfman (Post 35993192)

You seem to be misunderstanding demographics - at no point did I imply that 'all' high earners would take subscription services and that no low earners would. That's a ridiculous assertion, but very much a straw man argument on your part because it simply isn't what I said.

Streamers will be able to gleam so much useful information about their subscriber base, location, working pattern - even social habits and holiday habits. Is the viewer in on Friday and Saturday nights? Do they log in from Dubai, Benidorm or Blackpool when away from home?

Youtube isn't selling premium content, it's selling 'no adverts'.

Originally Posted by OLD BOY (Post 35993296)

Except that I did not make that assertion. I was trying to put across that while Netflix attracts more better off viewers than those less well off, they cannot be sure that they would retain those viewers if they incorporated advertising. Therefore, Netflix would be likely to lose money, not gain, from incorporating advertisements.

So if Netflix went down the advertisements route, they would need an ad free option with a subscription, which is the route All4 and the ITV Hub are taking here in the UK.

Originally Posted by jfman (Post 35993316)

Literally you said:

Not all high earners subscribe to Netflix and probably less would do so if they had to sit through hours of mindless adverts.

That is a textbook case of the straw man.

You seem to be speculating a lot in favour of your own preferred outcome. You don’t want ads on Netflix, but you’re ignoring how lucrative a revenue stream it will be for a company substantially in debt. The vast majority of people tolerate ads on subscription services as it stands - there’s no reason to expect long term delivery over the internet to be any different.

Originally Posted by jfman (Post 35993316)

Literally you said:

Not all high earners subscribe to Netflix and probably less would do so if they had to sit through hours of mindless adverts.

That is a textbook case of the straw man.

You seem to be speculating a lot in favour of your own preferred outcome. You don’t want ads on Netflix, but you’re ignoring how lucrative a revenue stream it will be for a company substantially in debt. The vast majority of people tolerate ads on subscription services as it stands - there’s no reason to expect long term delivery over the internet to be any different.

Originally Posted by OLD BOY (Post 35993324)

I know I said that, but you misrepresented what I said.

If you really believe that most people don't mind unskippable ads on their on demand services, I think you are in an extreme minority in believing that.

Have you noticed when you go to the cinema how many people turn up late to avoid the commercials?

Originally Posted by OLD BOY (Post 35993213)

I watch an absolute maximum of 2 hours in an evening (but sometimes up to six hours on a Friday or Saturday evening when we don't go out, staying up to about 2am).

I'm very active during the day and am fairly slimline these days.

It's not about quantity, but quality.

Originally Posted by Raider999 (Post 35993339)

If the programs you watch are quality, having advert breaks does not change that - albeit it is nicer not to have them.

As there will not be any linear to in your future world, companies will have to advertise on streaming - get used to it

Like them or not ads keep costs down, so not to have them means paying more!

Originally Posted by Chris (Post 35993328)

I don’t mind ads on commercial TV because that’s how the service is paid for. I hated them on Sky because not only was I paying for the service I was also being shown more ads per hour than is even allowed on public service TV. And I absolutely loathe anything unskippable on a DVD that I’ve just paid for.

I wouldn’t object to a relevant, static, side bar advert alongside my menu on Netflix or Prime but I wouldn’t be at all happy with any commercials playing before or during my programme.

Originally Posted by denphone (Post 35993325)

A company without adverts as a part of their revenue stream is a company that will not surprise in the long run as adverts bring a lot of monetary value to a companies overall financial results at the end of each financial year.

Originally Posted by heavyside (Post 35993292)

That's what I thought. Has this changed recently?

Originally Posted by oliver1948uk (Post 35993364)

All this about advertisements seems to me to support the current practice of recording your preferences off linear TV and then fast forwarding through the bits you don't want

Originally Posted by jfman (Post 35993371)

A global service within a year is highly unlikely given there will be carriage deals in place already for many of the counties around he world.