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Re: The future of television
So Sky Glass is just a TV with an integrated satellite tuner? They could have done this decades ago … :confused:
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Needs 10 meg broadband (or 25 for 4K). |
Re: The future of television
The more I think about it, Sky have played an absolute blinder with Sky Glass. The product itself may/may not be a pup in the long run, but the important thing for Sky is it allows them insights into customer experiences that other services don’t have in the IPTV/streaming market without cannibalising their own Sky Q customer base in the meantime.
The obvious next step is a STB based on IPTV - but that has to be proven reliable in the long run in use by millions of subscribers simultaneously. I suspect we aren’t there yet, but the Glass product will give them insights into the challenges in the meantime. |
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It’s not to say they’re unreliable, but as Sky are punting £90 a month subscriptions and not £9 a month reducing the PQ to reduce bandwidth for customers used to HD and 4K via satellite because an ISP somewhere starts throttling in peak times isn’t an optimal outcome.
During lockdown 1 Netflix and others reduced bandwidth because of the amount of traffic on the internet. I think it works well because not everyone is trying to use it at once - others are watching broadcast channels on cable, satellite and terrestrial or recordings. |
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It’s obvious to most, but it won’t be proved until it happens. And that’s still over a decade away. |
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You still erroneously seem to portray two sides - linear TV and streamers - as if it’s two entirely separate markets. The vast majority of television in this country, by viewership or revenue, is consumed by viewers who utilise both from companies who operate both. Until you demonstrate clear cost savings - which you have not to date - the idea that companies will turn off sources of revenue are fanciful. |
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If you can find all your programming when you want to see it on the apps, why endure a waiting time and advertisements on the live TV channels? The key, as I keep saying, is to integrate the content from the apps so there is one central index, appropriately categorised, from which shows can be selected. Content can also be showcased in snippets if preferred. Inevitably, as the benefits of on demand viewing start to get appreciated even by the stick-in-the-muds, there will be too few viewers left to be bothered with scheduling everything to a live platform. When the numbers get low enough, the advertising won’t be sufficient to sustain it and it simply won’t be worth the effort any more. I am well aware of how things work now, jfman, but now is not the future. |
Re: The future of television
And unless your name is Nostradamus or Cassandra, you cannot tell the future, but you act as if you can...
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I knew you were going to say that…
"The future has not been written. There is no fate but what we make for ourselves." |
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Very expensive if you need 4 of them (1 Living room, 3 Bedrooms). Still cheaper to have a STB in most circumstances |
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Mark Twain famously once said, Quote:
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