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Re: Liberty Global 2015 Results - 16 Feb
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Re: Liberty Global 2015 Results - 16 Feb
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Re: Liberty Global 2015 Results - 16 Feb
Still looks rather poor compared to the 146,000 new TV customers Sky signed up in their last quarter though.
https://corporate.sky.com/documents/...ss-release.pdf |
Re: Liberty Global 2015 Results - 16 Feb
Indeed it is but Sky has a awful lot of cash to throw away to attract new customers..
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2015 TV Customers: 3,727,000 |
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Re: Liberty Global 2015 Results - 16 Feb
If those figures are true then Virgin seriously need to pull their socks up to attract more TV customers to their platform in my opinion.
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Re: Liberty Global 2015 Results - 16 Feb
Maybe there is no longer any business case for Liberty Global investing seriously in TV in the UK?
In Freeview this country has a free, high quality TV distribution system which some other territories do not, so you're not forced down the cable route here. The free-to-air channels from the BBC, ITV, Channel 4 and Five are still where the biggest audiences are and most people still prefer local programming. On-demand from them is also available free - and now comes on most TVs too. In the pay TV market, Sky have caught Virgin in a pincer movement between a budget Now TV (which Virgin probably can't match on wholesale price from Sky) and the top-end Sky Q (which those who want to personally own the best hardware will always choose over cable, no matter how good any new TiVo is). The market for Virgin between them is shrinking too. New entrants from the paid streaming services are going all out for market share by providing a premium quality experience at a budget price that is subsidised by venture capital funds or other parts of their business. Long term probably only Sky is capable of standing up to the US tech heavyweights. Finally, the most attractive content (sport, movies, quality drama) is already tied up in long term deals elsewhere so Virgin have no route by offering exclusives either. Under those circumstances doing all except the minimum needed to milk the existing customer base while it's still viable could be seen as foolhardy. Much better to focus on broadband as the cash cow - especially as here only four companies now control over 90% of the market and one of them probably won't survive much longer. |
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http://dtg.org.uk/news/news.html?id=3745 2010 TV Customers: 3,729,600 They've gone nowhere over the past 6 years! Quote:
TiVo - Possibly the best PVR on the British market over the past 5 years BT Sports for "free" in XL package Virgin TV Anywhere Added SKY Sports and SKY Movies in HD Expanded their on demand content including SKY Movies on demand The first pay TV provider to offer Netflix on the platform Doubled their HD channel line-up Virgin have done their best to try and keep up with other TV providers. I honestly can't see adding things like SKY Atlantic, missing HD channels and freeview channels making any real difference at all. There's clearly some other issue. Prices too high? TV packages not attractive? Complete saturation in cabled areas? TalkTalk, BT and SKY have each added over a million new customers during the same period. Will a new TiVo box later this year change anything? The last 6 years suggest no. The sooner Virgin can make their services available in new areas the better. This is the only way I can see them growing their TV numbers. |
Re: Liberty Global 2015 Results - 16 Feb
I don't find sky any cheaper really when I looked at sky comparing my package to get the same with them minus the BB which they only did 76mb I think the price turned out to be about £5 cheaper a month.
However on top of this there was a £30 installation fee plus a few £££ for a sky box so would have worked out a lot more in the end. The only downside with VM is the 2 or 3 times a year price rises offsetting line rental as an excuse for gaining more money and put the price up again 6 months later because they might have added sky 1 +1 to the package. Toppled with the fact the Tivo boxes are so slow at doing anything which I thought they might have done something about that now seen as they can release new modems every year or 2 but can't updated their tv boxes. You know what the problem is people are getting streaming boxes these days legit ones and not so legit ones |
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We did have a pretty serious recession and there has been no increase in incomes for 11 years while house prices and rents have gone up massively. I assume people setting up homes for the first time are a big chunk of new customers and with little spare cash basic broadband plus a Netflix and / or a Now TV sub is rather more attractive. Most of Sky's 146,000 new customers in the last quarter were for Now TV or lower packages and the company's average revenue per user is also flat. |
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Which is a game that TalkTalk now play. A few months back they sent me a TV box, completely unsolicited. I haven't even opened the package. Last week while haggling with their Sales team I told them I didn't want it, and they've sent me a letter basically saying how disappointed they are (and hints that I might get an early-disconnect fee in my next bill. We shall see) |
Re: Liberty Global 2015 Results - 16 Feb
Is Virgin Media just managing decline in its TV customer base?.
http://www.seenit.co.uk/virgin-media...aging-decline/ |
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For the 3 months ended December 2015, they grew their numbers by 900 as compared to the previous quarter, so technically it's not a lie. But comparing the quarter ending December 2015 with the quarter ending 2014 shows their numbers are dropping. Similar tactics are happening with the US cablecos. THey are losing tv customers due to cord cutting. I'd suggest VM's numbers are the beginning of this trend and will further drop year-on-year allowing for variations between quarters. The whole problem with UK cable tv throughout its history is that Sky has always been better and now with cord cutting beginning, VM's tv business will come under further pressure, I believe. |
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