Re: Tesco to cut price of milk
 

I work for Tesco and can confirm this is happening very soon as we received in a big poster last week.

Also about 3 weeks ago Creamfields milk was discontinued in our store, possibly for preparation for this.

Re: Tesco to cut price of milk
 

If a product has been removed because of this, maybe it is intended to be a long term promotion?

Re: Tesco to cut price of milk
 

well according to the poster, it says something like price cut and staying down so will be a long term thing.

Re: Tesco to cut price of milk
 

Posters already up in my local Tesco Express.

Re: Tesco to cut price of milk
 

£1 for a 4 pint carton of milk is expensive ,Farmfoods sell 2 x 4 pints for £1.60 all the time

Re: Tesco to cut price of milk
 

I, and many others I reckon, would prefer it was 25p for a pint. 4 pints is just too much at one time!

Re: Tesco to cut price of milk
 

All types of business sell a product at a loss as people will always buy other things.

Look at the consoles I've read that they are all sold at a loss, as they make more money from the games.

Re: Tesco to cut price of milk
 

not everyone has farmfoods on their doorstep

Re: Tesco to cut price of milk
 

Sadly the nearest farmfoods to us is 12 miles away using one of the worst bus services i've ever known but i'd love to have one in our town as they are a good place for savings enjoy them Marty :). I think this will be a loss leader at worst i cannot see tesco being stupid enough to risk another unhappy farmer situation that they had a few years ago.

Re: Tesco to cut price of milk
 

I bet there's a Tesco near every Farmfoods though ;)

The best thing with Farmfoods is you can mix the deals ,for example the milk is £1.60 for 2x 4 pints but if you don't want 2x4 pints you can get a loaf of bread and 1x4 pint of milk for £1.60 if you want

---------- Post added at 19:53 ---------- Previous post was at 19:49 ----------

best thing is my wife works there and gets staff discount :)

they are opening new stores all the time as well

Re: Tesco to cut price of milk
 

Have you ever dealt with the large supermarkets? I know people who have supplied to them, and I can tell you that Tesco will almost certainly not be the ones experiencing any losses on this. The suppliers will.

All the large supermarkets take advantage of their dominance in the market to screw suppliers down to the lowest price possible. Often a price that is not actually profitable for the supplier, which puts the supplier in the nasty position of making no profit on a deal, or losing one of their biggest customers.

My family experienced something similar when we had a newsagent in the 80s. News International reduced the cover price of The Sun to below what they were selling it to us wholesale for. They did not reduce their prices, and when we complained, they said the low price of The Sun would attract extra custom, so other products would see increased sales. We were the only newsagent in the area, so that didn't happen and we actually lost over £60,000.

Re: Tesco to cut price of milk
 

I think this might well be happening here. We should be more concerned with where our food comes from and ensuring that farming remains a profitable enterprise as the alternative could be worse. It's difficult to argue against a price cut when people are visiting food banks, makes me sound rather dismissive of poverty and precious about food, but farmers being run out of business is a long-term negative for us all. We could see produce being made en-masse by chains themselves and seeing a ruthless efficiency, and resultant lack of care and attention, being introduced at the supply end of the food chain. Look at the horse meat scandal for where that can lead too.

Re: Tesco to cut price of milk
 

With the advent of and increase in "super dairies" it's only going to get worse for your average dairy farmer.

Re: Tesco to cut price of milk
 

We`ve got a farmfoods where I live but no sign of a Tesco anywhere here.

Re: Tesco to cut price of milk
 

where's that then