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And another point, (not aimed at you Lord Nikon) some of you have said that NTL have done wrong, and ****ged off what members have done, which is their right, but not said what you think should be done. I think you should tell us you master plan, I'm interested. |
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Personally K, I think that NTL have shown their real feelings here, 'sod everything, as long as we make some money'. I have d/l stuff in the past and would again, because the stuff I want is either out of print or unavailable. But to encourage people to break the law is not right. |
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thats why they should be honest in there advertisments about the services and not give the wrong impression.
Other wise it will lead to churn. |
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the impression of how many you can download
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Just to put the extract I scanned into context of the rest of the advert, you can see the rest of it here:
(It was too large to scan, so I've photographed it. It's not amazingly clear, but you can read most of the text...) http://homepage.ntlworld.com/duncan....3/NTL_ad_1.JPG http://homepage.ntlworld.com/duncan....3/NTL_ad_2.JPG http://homepage.ntlworld.com/duncan....3/NTL_ad_3.JPG http://homepage.ntlworld.com/duncan....3/NTL_ad_4.JPG |
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That was the Bang head on wall smiley ;) |
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but the point was made that they are misleading about how many you can download and that is not mentioned anyway so cannot be false |
The key to all this is CONTEXT.
I posted this earlier today but as this thread is now so long I don't suppose anyone logging on now is going to bother to read everything that's gone before. Look at the overall headline of the advert. It says: Quote:
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In support of the claims they make, they have a sidebar with its own headline that says: Quote:
And so on, including the facts about movie downloads and Spiderman. Now, if these facts were quoted in a different CONTEXT, say in a newspaper report, there would be nothing wrong. They are simply statements about activities that are illegal. However, they are not in a newspaper report. They are in an advert, and that advert's CONTEXT is 'Broadband's great, look what you can do with it:' And the things stated are illegal. This is a breach of the ASA code, which says it is not allowed for an advertiser to incite a crime, and may also be a criminal offence. This is a simple, straightforward account of the facts in this case. You can argue forever about whether p2p should be allowed, whether you can copy CDs you own, whether any of it makes any difference in the long run. But the fact is, NTL have arguably committed an illegal act and in any civil society, illegal acts carry penalties that they will have to face if they are convicted. |
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British Code of Advertising, Sales Promotion and Direct Marketing (the rulebook used by the ASA) states: 2.2 All marketing communications should be prepared with a sense of responsibility to consumers and to society. 4.1 Marketers have primary responsibility for ensuring that their marketing communications are legal. Marketing communications should comply with the law and should not incite anyone to break it. |
And hence why I reported them to the ASA this morning. We will see if I am right or not.
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