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Re: Sky Atlantic on Virgin Media
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As far as I am aware Sky Atlantic will be available in 10 million homes from February. I beleive VM have less than 4 million TV customers. I guess what I am saying is that whilst Tivo is no doubt very good it is merely a set top box, a very good set top box but thats it and I still think that the average subscriber merely wishes to receive all the channels they like, perhaps in HD, and to be able to record them and not get watered down versions of applications like red button. Until it is the de facto platform for VM it will be a niche product. I don't even know if V+ is in the majority of VM homes now but I am sure you can answer that. ---------- Post added at 11:29 ---------- Previous post was at 11:25 ---------- [/COLOR] Quote:
I cannot help but think that people are way overegging it's ability to take a decent share of Sky's customers for the reasons I have said already, I would guess a Sky customer who is maybe considering Tivo is likely to be a higher tier HD subscriber, would they give up all the extra HD channels which they pay about a tenner extra for which is about the same as having Sky HD and Tivo on VM isn't it? BT Vision's box (in my opinion) is significantly better than V+, how many subscribers have they got? The reason for this is probably down to a number of factors but the main one for me is a lack of linear content but their on demand offer was excellent and better than VM's but that is just my own opinion, but the lack of linear content sounds familiar dosen't it and you know who will be highlighting this to the max when Tivo is launched, they did a hatchet job on BT too, and sadly it seems to have worked. Nevertheless I am a reasonably happy VM customer with no plans to leave, certainly not for Sky anyway but I really think we should get Tivo into perspective. It is a set top box and a very good one if you really need all the bells and whistles. I doubt average Joe does though. |
Re: Sky Atlantic on Virgin Media
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Re: Sky Atlantic on Virgin Media
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Sky Atlantic is just a channel with yet more American imports, which didn't do particulary well on Terrestrial tv, never mind Pay-tv. Maybe if VM thought it was worth fighting over, then they would have offered more to keep the On Demand rights to HBO? VM have more than enough content to make TiVo an exciting product for customers. i don't expect a "mass exidous" from Sky to VM for it, in the same way I don't expect VM customers going to Sky for 1 channel. :) I think that TiVo is a good product to attract new customers though and help keep churn down : |
Re: Sky Atlantic on Virgin Media
The more content that Sky moves/adds to this new channel, the more pressure is applied to VM etc to overpay for the channel. There would be nothing stopping Sky doing the same thing in the future.
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Re: Sky Atlantic on Virgin Media
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I think that is the most pertinent comment you have made. To be honest I am amazed only just over a million people have V+ so that is by far the minority of TV customers many years after it's launch. 4:1 isn't it? That suggest the vast majority of VM's customer base are lower tier subscribers, would they really be that interested in paying around £200 and a ongoing sub for Tivo when they don't even have V+? I don't expect customers to be swayed by one channel in the case of Sky Atlantic but it will be a bigger draw than a set top box and a pretty expensive set top box, I'm convinced of that. But it isn't one channel we are talking about when a new customer compares Sky HD to VM though, is it? Far from it. Show average Joe a list of channels available and I bet most would go with the provider with the widest offering, in fact we know that to be the case and could explain why VM is only in a third of the homes passed. ---------- Post added at 12:23 ---------- Previous post was at 12:16 ---------- [/COLOR] Quote:
But the 1TB Sky Plus HD box is also a niche product right now, how many people really need 1TB of recording space? Not the majority of Sky customers it would appear. How many 1TB PVR's do you see for sale on the highstreet? Not many and there is probably a good reason for that. However I wouldn't bet against the 1TB Sky Plus HD box being offered as standard, or at least heavilly discounted in the not too distant future as a spoiler. BSkyB own Amstrad so it would be a doddle to do so and they have really improved the reliability to the point they are considered superior to the Samsung and Thomson boxes. And as DF says, only just over a million VM customers even have V+ which costs peanuts, how long has it been around for? And you make an excellent point, hardly anyone has even tried the Tivo yet, me included. I know I will only receive the same channels as I do now though. |
Re: Sky Atlantic on Virgin Media
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Re: Sky Atlantic on Virgin Media
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When we consider only around a quarter of VM's customer base even has V+, which is dirt cheap and been around for donkeys years I cannot possibly see why VM think they are going to spend a couple of hundred pounds on Tivo. Maybe they don't, as DF says maybe it's a way to tie in higher tier subscribers and avoid churn. Almost 3/4 of VM's customer base clearly don't require ANY recording facilities, let alone a 1TB box which isn't surprising to me personally given the excellent on demand catch up service which in a way seems to be a shot in Tivo's foot to me. Maybe the V HD box with Tivo will be the real draw, who knows. |
Re: Sky Atlantic on Virgin Media
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Lets be honest the only way that Virgin can compete with sky as far as tV is concerned is VOD and I imagine that is the direction VM will go more into in the future. |
Re: Sky Atlantic on Virgin Media
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A pay VOD service is only as good as the content offered, you can have all the technology and fibre you like but you need something compelling to broadcast. They stuck with OD for years and finally realised it was linear HD that a lot of people also wanted, and to their credit they have come on leaps and bounds now. Let's be clear though you don't need fibre for a decent OD service, I had BT Vision on a maximum 7mb ADSL2 line and it was faultless, ok no HD streaming but it was really good. I think the free YouView services are going to be huge and offer real competition in this financial climate so long as they can get the boxes sold at a reasonable price. Of course if you cannot get a decent line speed you are snookered but a lot of people can. A Freeview HD+ box with all manner of on demand is a brilliant offer for many, and no ongoing costs unless you choose to buy content and it will offer many of the bells and whistles of Tivo too like apps and a backwards EPG. I was lucky enough to see an offline demo of it at BT in Liverpool and it looks mightly impressive. I only really use catch up but maybe I am in the minority, however you don't see that many posts on here when OD is discussed about anything other than catch up though, do you? |
Re: Sky Atlantic on Virgin Media
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Re: Sky Atlantic on Virgin Media
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It's a good mix. :) Plus have a look at the results at the top of the page... only a tiny amount *may* leave VM for Sky Atlantic. the poll speak for itself. ;) |
Re: Sky Atlantic on Virgin Media
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But you are absolutely correct in my opinion. It isn't fibre, or satellite, or ADSL, or Sky Plus or even Tivo that wins susbcribers. It is the programming that the particular person is looking for that sways them to one platform or another, and always has. ---------- Post added at 14:18 ---------- Previous post was at 14:13 ---------- Quote:
Have a look at what many people are saying on DS or indeed the VM forums, it isn't anywhere near as clear cut as that small poll you refer to. And by your own admission DF only around a quarter of VM customers seem to require V+. A V+ box which has been around for many, many years and is WAY cheaper than Tivo. Why do you think they are going to shell out a few hundred pounds, sign a new contract and pay an additional sub when the vast majority of customers don't even seem to need V+, probably because of the excellent catch up services. V HD with Tivo priced smartly might be a different kettle of fish to these people altogether. If 3/4 of VM's customer base currently don't require any PVR whatsoever why on earth would you think they need a 1TB PVR? I do need a PVR, I certainly don't need a 1TB PVR though. Which goes back to what I said to you, it will be a niche product until it is the de facto platform and even then the majority of STB's will almost certainly be non PVR's unless the price drastically reduces, as will the 1TB Sky box. It simply isn't required by most people as your own V+ subscriber numbers prove. |
Re: Sky Atlantic on Virgin Media
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I do feel that VM do need to keep adding HD channels to keep there top tier customers, there are plenty of HD channels we do not have, that are nothing to do with sky and therefore should be readily available eg ESPN America this channel has been coming soon/ in negotiation for 7 months at least. Coming soon to VM seems to be sometime in the yet to be determined future. |
Re: Sky Atlantic on Virgin Media
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I don't hate Sky, in fact I admire them in some ways. They are good at what they do. They have some underhand ways about them though. :) |
Re: Sky Atlantic on Virgin Media
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