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Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
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“Live TV” is most frequently used to distinguished a programme that is broadcast as it is being made, like the news, certain magazine shows like The One Show, Blue Peter or Football Focus, or of course major sporting events, from programmes that are pre-recorded. The phrase is rarely used as a synonym for broadcast. It would be meaningless in that context because for most of the time TV has existed the distinction between broadcast TV, and not-broadcast (I.e. on demand) TV, simply hasn’t existed. And when it did come to exist, well, we all started calling it “on-demand” or “VOD”, in contrast to “broadcast” or “schedule”. The only place I can think of where you see it used in the way you’re suggesting is within BBC iPlayer, where it is sometimes used to distinguish between links to VOD content and what’s actually being broadcast right now. That, however, is a recent innovation, confined to the BBC as far as I can tell, and certainly doesn’t qualify for the claim that it is “often” the case. |
Re: Linear is old tech - on demand is the future
This thread keeps on giving! Love it! :D:D:D
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Re: Linear is old tech - on demand is the future
I’ll help Old Boy out here.
Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content. Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot. The vast majority of non-live content will be viewed by streaming and over the internet. |
Re: Linear is old tech - on demand is the future
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this! (but with the caveat the ‘over the internet’ will include what we currently call ‘broadcast channels’ - the method of delivery is irrelevant to the customer, as long as they get what they want when they want). |
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Re: Linear is old tech - on demand is the future
I am unsure why coming home sitting in front of a tv schedule on an EPG is deemed as lazy when coming home sitting in front of a list of things a streamer thinks I should watch isn't.
Very confusing |
Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
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Linear will just be part of the overall tv experience (and granted, maybe not the primary part) but I also think IP technology might allow it to go in some really interesting directions, especially for those businesses with a deep catalogue of content to exploit. |
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Re: Linear is old tech - on demand is the future
Arquiva has pulled out of Freeview leaving ITV, BBC, Channel 4 and channel 5 to fund it.
https://www.broadbandtvnews.com/2020...t-of-freeview/ (don't get excited OB what the link doesn't say is other investors are interested including tech giant Microsoft) |
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I think there's so much potential in the future even with simple options or very basic AI. This will be more important than a linear or on-demand distinction. Watch one broadcast episode of a series, do you want to roll onto the news or watch a box set of the rest? We're already there on that, I believe. You're watching Match of The Day, we know you watch it every time Everton play, would you like a free trial of Sky Sports, we know they're playing next Saturday? We recognise from your faces that you're a couple watching, it's Saturday night, how about this film which starts on BBC1 at 8pm or these new releases available on-demand? etc |
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Think of something like Youtube mixed with something like BBC1, that's where tv is heading, me thinks. We've already had earlier versions of this with the BBC's press red button, but if you mix a Youtube style algorithm into a "live" linear channel, things then get very interesting. One minute you're watching a "live" channel, but a suggestion pops up suggesting something else, so you watch that on the "live" channel instead. Very soon your version of BBC1 becomes completely different to my version of BBC1, yet we're both still watch the same "channel". But just to add a spanner into the works of the discussion from the last few (100..) pages or so, even before streaming and VOD came along, most "live" linear channels are not live in the truest sense. It's all automated and controlled by computer. ---------- Post added at 15:06 ---------- Previous post was at 14:57 ---------- Quote:
The question I would have for Microsoft is, are they simply interested in the middleware, as it used to be called, the EPG software of Freeview, or are their ambitions wider, ie making actual tv shows and films themselves? |
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