Re: Linear is old tech - on demand is the future
Quote:
Originally Posted by OLD BOY
How would you interpret this decline, then, Den? Advertisers relying primarily on TV viewership must be looking at this trend nervously and working out how to advertise effectively in the future with falling audience figures on the traditional TV channels.
|
Strange how all the big events are on traditional TV channels and those audiences are going through the roof as streaming/on-demand as useful as it is as a add on can only ever dream about that audience reach.
__________________
“The only lesson you can learn from history is that it repeats itself”
|